full transcript

From the Ted Talk by Per Espen Stoknes: How to transform apocalypse fatigue into action on global warming

Unscramble the Blue Letters

Then we can flip dsansnocie to simpler actions. This is often called nguidng. The idea is, by better choice architecture, we can make the climate-friendly bveoiahrs default and convenient. Let me illustrate this. Take food waste. Food waste at bftefus goes way down if the plate or the box size is reduced a little, because on the smaller plate it looks full but in the big box it looks half empty, so we put more in. So smaller plates make a big drcfneeife for food waste. And there are hundreds of smart nudges like this. The point is, dissonance goes down as more behaviors are nudged. Then we can flip dainel by tailoring signals that vilzuiase our progress. We can provide motivating fdcaeebk on how well we're doing with our problem-solving. Say you improved your transport footprint or cut egnrey waste in your buildings. Then one app that can share this well is called dkucy. The idea is, you log your actions there, and then you can see how well your team or company is doing, so you get real-time signals.

Open Cloze

Then we can flip __________ to simpler actions. This is often called _______. The idea is, by better choice architecture, we can make the climate-friendly _________ default and convenient. Let me illustrate this. Take food waste. Food waste at _______ goes way down if the plate or the box size is reduced a little, because on the smaller plate it looks full but in the big box it looks half empty, so we put more in. So smaller plates make a big __________ for food waste. And there are hundreds of smart nudges like this. The point is, dissonance goes down as more behaviors are nudged. Then we can flip ______ by tailoring signals that _________ our progress. We can provide motivating ________ on how well we're doing with our problem-solving. Say you improved your transport footprint or cut ______ waste in your buildings. Then one app that can share this well is called _____. The idea is, you log your actions there, and then you can see how well your team or company is doing, so you get real-time signals.

Solution

  1. behaviors
  2. dissonance
  3. feedback
  4. visualize
  5. buffets
  6. energy
  7. difference
  8. ducky
  9. nudging
  10. denial

Original Text

Then we can flip dissonance to simpler actions. This is often called nudging. The idea is, by better choice architecture, we can make the climate-friendly behaviors default and convenient. Let me illustrate this. Take food waste. Food waste at buffets goes way down if the plate or the box size is reduced a little, because on the smaller plate it looks full but in the big box it looks half empty, so we put more in. So smaller plates make a big difference for food waste. And there are hundreds of smart nudges like this. The point is, dissonance goes down as more behaviors are nudged. Then we can flip denial by tailoring signals that visualize our progress. We can provide motivating feedback on how well we're doing with our problem-solving. Say you improved your transport footprint or cut energy waste in your buildings. Then one app that can share this well is called Ducky. The idea is, you log your actions there, and then you can see how well your team or company is doing, so you get real-time signals.

Frequently Occurring Word Combinations

ngrams of length 2

collocation frequency
food waste 3
people engaged 2
solving global 2
climate change 2
cognitive dissonance 2
climate science 2
hold conservative 2
reframe climate 2
living air 2

Important Words

  1. actions
  2. app
  3. architecture
  4. behaviors
  5. big
  6. box
  7. buffets
  8. buildings
  9. called
  10. choice
  11. company
  12. convenient
  13. cut
  14. default
  15. denial
  16. difference
  17. dissonance
  18. ducky
  19. empty
  20. energy
  21. feedback
  22. flip
  23. food
  24. footprint
  25. full
  26. hundreds
  27. idea
  28. illustrate
  29. improved
  30. log
  31. motivating
  32. nudged
  33. nudges
  34. nudging
  35. plate
  36. plates
  37. point
  38. progress
  39. provide
  40. put
  41. reduced
  42. share
  43. signals
  44. simpler
  45. size
  46. smaller
  47. smart
  48. tailoring
  49. team
  50. transport
  51. visualize
  52. waste